Active Lifestyle & Recreation
Leadership for businesses built around participation, experience, and place.
PSI works with active-lifestyle and recreation organizations on leadership decisions shaped by the operating model, customer experience, culture, timing, and community.
The leadership context
Fit has to work in the business and the market around it.
Operating model
The leadership brief changes with the organization’s revenue model, seasonality, scale, and stage of growth.
Participant experience
The role calls for an understanding of how customers, guests, or members experience the organization.
Place & community
Local relationships, culture, and the realities of place can be central to long-term fit.
Questions that shape the search
01
What must the next hire make possible?
02
What operating experience is essential?
03
Which customers or communities define success?
04